Chapter Six Discussion Questions

Provide definition for the common types of measures of central tendency, and dispersion.

Describe the standardized normal distribution and explain how standard values could be computed.

Explain the difference between population distribution, sample distribution, and sampling distribution.

Explain the significance of the central limit theorem in business research.

Explain the steps that you could use to compute confidence interval.

Explain the variables in the formulae that are used to estimate a sample size for a population, and also for a proportion. 

Chapter Five Discussion Questions

Describe the important steps in selection of a sample.

Explain the difference between the following types of non-probability sampling methods: convenience, purposive, quota, and snowball sampling.

Explain the difference between the following types of probability sampling methods: simple random, systematic, stratified, cluster, and multistage sampling. 

Chapter Four Discussion Questions

Discuss the four levels or types of scale measurement: nominal, ordinal, interval, and ratio level scales by providing examples.

Explain the three criteria for good measurement: validity, reliability and sensitivity.

Describe some of the techniques that you can use in attitude measurement while conducting a business research.

Chapter Three Discussion Questions

Describe random sampling error and systematic error in Business research.

Explain the different types of response bias and administrative errors in conducting business research.

Describe observation as a business research method, and give examples of types of phenomena that could be observed.

Give examples of independent and dependent variables in an experimental business research

Chapter Two Discussion Questions

Describe the important steps that need to be taken in the process of business problem definition.

Describe the main elements that a typical research proposal may contain

Chapter One Discussion Questions

  Describe a business research process using a schematic representation.

         Describe the four factors that need to be considered to make a decision when to conduct a       

        business research.

      Explain the difference between exploratory, descriptive, and causal business research types,   in terms of degree of problem definition.