Friday, October 30, 2015

Chapter 1 INTRODUCTION and Chapter 2 THE RESEARCH PROCESS PPT slides ( November 2015)


For your reference, I have posted the PPT slides I used during the lecture sessions on Chapter one Introduction   and Chapter two The Research Process .

Note that these PPT slides are the overview of the concepts discussed and do not provide you the whole content that you need to cover in the chapters.

I strongly encourage you to read any book  you have access to on BRM to get the necessary knowledge and skills  to conduct  business researches.

Keep up,



BRM Course outline for the 2015/16 MBA program students ( 30 October 2015)


30 October 2015

Welcome to the Business Research Methods Course! 
The content of the course , the assessment methods, and some of the references are found hereAll the power point slides of the lectures as well as discussion questions will posted regularly. 

Your active participation on this site is highly appreciated. You can give comments , share your views , ask questions, or provide your answers  on the topics under discussions on any of the posts in this blog. I believe much of your learning and development will come through your effort and the cross -learning with your colleagues. 

Best wishes,